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Marketing and Analytics

Scorpion Launches Tool to Cut Ad Waste, Fill Schedules

New AI-powered solution adjusts advertising spend in real-time based on actual job availability for Scorpion & ServiceTitan clients Scorpion, a leading provider of digital marketing...

Marketing and Analytics

GrowthLoop Launches AI-Powered Compound Marketing Engine

Agentic technology transforms marketing into a growth engine, shortening the marketing cycle from months to days GrowthLoop, a pioneer in AI-driven marketing innovation, introduced its...

Marketing and Analytics

Gayle deDie Named Cavallo’s SVP of Marketing

Cavallo, the leader in AI-powered Profit Maximization, announced Gayle deDie has joined the company as Senior Vice President of Marketing. deDie brings over 20...

Marketing and Analytics

Wunderkind Unveils Analytics, AI Engine & Performance Dashboards

Product suite helps retailers turn insights into action, optimise customer experiences and drive revenue with triggered email, text and other channels Wunderkind, a leader in...

Marketing and Analytics

Adobe & Microsoft Bring AI Agents to 365 Copilot for Marketing

Adobe announced the private preview of Adobe Marketing Agent, as well as continued agentic innovation within Microsoft 365 Copilot with Adobe Express Agent. This...

Marketing and Analytics

Material Names Laila Worrell as Chief Executive Officer

Material, a growth strategy company providing consumer data and insights, brand strategy and product innovation, announced the appointment of Laila Worrell as Chief Executive...

Content Repurposing Strategies: Maximizing ROI with AI Technologies

In the fast-paced world of AITech, leaders always look for ways to boost the value of their assets. Content repurposing isn’t just recycling. It’s...

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