The Alchemer team is proud to announce the launch of Alchemer Iris, an AI-native Customer Experience (CX) and Intelligence Platform that aims to fill the operational gap between customer feedback collection and business action. Iris was built based on the experience of two decades in market research and is meant to be used by mid-market to enterprise businesses. Through surveys, social media posts, and online reviews, Iris captures consumer intent data and consolidates them into one workflow that has conversational navigation, AI Survey Builder, automated review management, and seamless integration into existing tech stacks.
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Emphasizing this strategic shift, Martin Mrugal, CEO, Alchemer, stated, “The organizations that win won’t be the ones with the most feedback or the best dashboards; they’ll be the ones that shorten the distance between hearing something and doing something about it. We built Iris to help organizations move from signal to action faster. Our purpose-built AI asks the next question, brings the answers into focus and can act on what it finds. Customers still decide what matters; Iris gets them there sooner.” Complementing these automation features with dedicated human support, Ryan Tamminga, Chief Customer Officer, Alchemer, added, “While Iris can automate the feedback-to-action cycle, our goal is to extend human expertise and supplement where needed. We can leverage our decades of experience and purpose-built AI to support research and CX experts as they build powerful feedback programs. And, our team of customer success managers and world-class support team will continue to be here when needed.” Scheduled for general availability in Q4, Iris equips CX leaders with an actionable, enterprise-ready engine to drive scalable customer outcomes.
