The intelligent marketing automation provider continues its commitment to customer experience with improvements to data storage
ActiveCampaign , the essential intelligent marketing automation platform, has opened its European Union data center to new customers in Germany. This is a significant step toward global accessibility, performance and reliability for the company’s diverse customer base, spanning 170 countries worldwide. This offers customers the advantage of having their data stored in a location that is strategically aligned with their operational needs.
The expansion of the multi-regional data center reflects the company’s global and customer-centric mindset. ActiveCampaign’s platform provides the foundation for companies to achieve outstanding customer experience, sustainable growth and an increased international presence.
ActiveCampaign’s data center expansion is driven by a commitment to service excellence:
- World-class data availability: ActiveCampaign, operating on a global scale, provides world-class infrastructure for unparalleled availability and performance. The company understands how important it is for its customers to host their contact details with the utmost care and ensure an unmatched standard of service.
- Optimal performance and reliability: ActiveCampaign now offers versatile data storage options to improve the speed and stability of the user experience. Storing data in-region ensures consistently improved performance and means a smoother and more reliable experience with ActiveCampaign.
- Simplified data flows: ActiveCampaign recognizes the importance of data protection and effective contact management for its customers and is certified under the EU- US data protection framework . To further simplify operational burdens for customers, the company offers on-premise data centers that optimize data flow and help companies exceed customer expectations.
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“With ActiveCampaign you gain a trustworthy partner when it comes to data security. Our robust infrastructure and unwavering commitment to protecting customer trust means your data is not only stored in a secure location, but is also managed with the highest level of integrity,” said Jason VandeBoom , Founder and CEO of ActiveCampaign . “So you can You can focus on what really matters – growing your business and serving your customers, knowing your data is in safe hands.”
ActiveCampaign’s certification under the EU- US data protection framework reduces the compliance burden for EU customers. It saves time and resources that would otherwise have been required to implement more burdensome data protection measures when transferring personal data from the EU to the US , such as: E.g. standard contractual clauses, risk assessments during transmission or additional measures.
“The expansion of ActiveCampaign’s data center into the European Union is a crucial step for companies in our region,” said Dennis van den Berge , co-founder of MailBlue. “The ability to store data in the region tailored to our operational needs is a strategic advantage that strengthens our trust in ActiveCampaign as a reliable partner.”
SOURCE: PRNewswire