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Marketing and Analytics

NIQ Names as Irina Stoian as Chief AI Commercial Officer

Global consumer intelligence company NIQ has appointed Irina Stoian as its first-ever Chief AI Commercial Officer, signaling the company's growing focus on integrating artificial...
Marketing and Analytics

NIQ Unveils NIQ Cadence: A Compound AI Operating System to Transform Marketing Effectiveness

NIQ, one of the world’s leading authorities on consumer intelligence, launched NIQ Cadence an advanced AI Operating System that will revolutionize how businesses assess...
Business Technology

NIQ Launches AI Pricing Platform for Brands Before Market

New AI-enabled solution replaces fragmented tools with simulation-driven pricing and promotion decisions before execution As manufacturers face mounting pressure to protect margins, justify trade spend,...
Analytics

NIQ Introduces AI-Driven Analytics Beta in Ask Arthur to Accelerate Data-to-Decision Insights

NIQ, a global leader in consumer intelligence, has announced the beta launch of new AI-powered analytical capabilities within its Ask Arthur solution on the...

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