Wednesday, September 24, 2025

Reworked.ai Taps Eagleview Data to Reshape Roofing Lead Generation

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ReworkedAI, a predictive intelligence platform, has partnered with Eagleview to integrate aerial imagery and property analytics into its artificial intelligence engine, aiming to transform how roofing leads are identified and qualified across the U.S. market.

The integration combines Eagleview’s high-resolution aerial data with ReworkedAI’s proprietary predictive modeling, which incorporates demographic and behavioral homeowner insights. The result, according to the company, is a more precise view of roofing conditions paired with AI-driven forecasts on the likelihood of replacement.

“This launch marks a new era in smart roofing lead generation,” said Shyam Prabhakar, co-founder of ReworkedAI. “By integrating Eagleview’s roof intelligence with our predictive homeowner analytics, we’re not just identifying which roofs need replacing we’re showing which homeowners are most likely to act.”

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The platform processes millions of residential rooftops using Eagleview’s geospatial data to detect signs of wear, damage, and aging. ReworkedAI then layers in data points such as income levels, renovation history, and life events to prioritize high-intent prospects. This approach enables contractors to identify homes in a chosen territory that meet specific qualification criteria, and then rank and prioritize those leads based on both roof condition and homeowner characteristics. Beyond targeting and lead qualification, the system enriches each lead with actionable insights, helping roofers tailor their sales strategies more effectively. By enabling a sharper focus on the right prospects, the solution also promises to reduce customer acquisition costs and improve marketing return on investment.

Piers Dormeyer, CEO of Eagleview, emphasized the demand for innovation in an industry that still relies heavily on referrals. “Nearly three out of four roofing leads come from word of mouth. Roofers need a more certain method for driving business. This solution combines Eagleview’s property analytics with ReworkedAI’s intelligence to deliver a smarter, faster path to qualified roofing leads.”

ReworkedAI says the partnership positions it to help contractors, manufacturers, and marketers move beyond traditional lead generation toward a more data-driven approach.

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