Friday, December 27, 2024

Marketing and Analytics

Reputation
Reputation, the global leader in reputation performance management, announced the appointment of Shantanu Sarkar as Chief Technology Officer, effective immediately. Shantanu Sarkar has led product and engineering teams at public and private organizations through critical phases of business transformation and revenue growth. He was previously Vice President and Managing Director of Cockpit Software...
Near Intelligence
Near Intelligence, Inc., a Data Intelligence Platform that provides insights on people and places, announced that it has appointed Dan Putler as its Chief Data Scientist. With an illustrious career marked by expertise in predictive analytics, machine learning, optimization, and geographic information systems, Putler brings a wealth of experience...
FICO
FICO patents demonstrate innovation in decisioning, responsible AI and the operationalization of analytics to enable better customer experiences FICO remains at the forefront of industry-innovation in decision-making, machine learning, and AI-related technology advancements. FICO’s current patent portfolio consists of 223 US and foreign active patents, with an additional 73...
DevriX
DevriX, a leading WordPress development company, announced the launch of its innovative Experimentation-as-a-Service (EaaS) platform, designed to help growing global businesses know exactly where to look for arbitrage opportunities by integrating process automation, comprehensive documentation systems, streamlined management operations, advanced MarTech and marketing operations for peak operational performance. With a focus...
Verint
Verint Open Platform including Conversational AI and Containment Bots Elevates Customer Experiences, Increases Employee Productivity and Reduces Costs Through Scalability, Real World Success and Vision for LLMs and Generative AI Verint, The Customer Engagement Company™, announced that its Intelligent Virtual Assistant (IVA)™ solution has received top scores and is positioned...
Salesforce
ADP and Salesforce will pioneer the future of human capital management for ADP’s more than 1 million clients with AI, data, and CRM Salesforce, the #1 AI CRM, and ADP, a leading global technology company providing human capital management (HCM) solutions, announced the expansion of their work together to reimagine ADP’s...
Elixirr
Purchase is latest step toward Elixirr's ambition to be the fastest growing U.S. challenger consultancy in 2024 Elixirr, the established, global award-winning challenger consultancy, announced it has acquired U.S. management consultancy Insigniam. Insigniam, which employs 53 people worldwide, have been undisputed market leaders in organizational breakthroughs, innovation and transformations for more...
HubSpot
HubSpot, Inc., the customer platform for scaling businesses, announces that it has successfully finalized its acquisition of Clearbit, a top B2B data provider. Clearbit is now a wholly owned subsidiary of HubSpot and will be integrated as an offering within HubSpot’s customer platform over time. With the acquisition of Clearbit,...
Jasper
The new program is purpose-built to incorporate AI functionality into marketing workflows, removing the barrier to experimentation and disrupting the traditional hours-based model with a move towards value-based pricing Jasper, an end-to-end AI copilot for better marketing outcomes, is introducing the launch of its Solutions Partner Program. The advancement of...
FunnL 
FunnL (a movingDneedle Pvt Ltd Company), a leading provider of B2B sales outsourcing and lead generation and engagement SaaS tools, announced the appointment of Ms Shashi Vadana Reddy as Global Head of FunnL.ai. With over 25 years of experience in marketing, Reddy brings invaluable expertise to the table, having previously held enriched...