Classic rule-based systems such as ‘if X, then Y’ used to be effective, but today’s customer journeys are way too intricate. Customers make interactions...
Though scrolling through 15,000 titles could be interpreted as a sign of freedom, in reality, it is overwhelming for the majority of viewers. Choice...
Customer experience transformation isn’t just a buzzword. It’s about moving from reacting to problems to actually anticipating what people need. Companies can’t wait until...
Do you remember the excitement around GPT-5, Gemini, and other general-purpose AI tools? Everyone thought they could plug them in and get instant results....