Advertising and Sales

Banzai International, Inc., a leading marketing technology company that provides essential marketing and sales solutions, announced it has acquired the assets of privately-held Superblocks,...

Veteran digital leader joins to advance data-driven marketing services, enhance client engagement, and support the company’s continued growth. LeadingResponse, the national leader in consumer engagement,...

Paid search advertising is standing at a crossroads. What began as a discipline built on keywords, bid adjustments, and manual testing has been overtaken...

Kyndryl, the world’s largest provider of mission-critical IT services, and VML, a WPP global brand creative and digital transformation leader, unveiled a strategic partnership...

Nielsen’s Gracenote division has unveiled the Gracenote Model Context Protocol (MCP) Server, a powerful new tool designed to enhance Connected TV (CTV) platform capabilities...

Agency introduces AI-focused optimization strategies for Google AI Overviews, ChatGPT, Claude, and generative search engines. As Google, OpenAI, Perplexity, and other platforms race toward AI-generated...

This acquisition brings together two industry leaders to create a comprehensive, AI-powered product suite that manages the entire revenue lifecycle, from planning and territory...

Jobber, a leading provider of home service management software, announced the general availability of Receptionist, an AI-powered virtual assistant built to ensure busy home...

Dealops announces its $7 million fundraise to build the pricing and quoting infrastructure for modern revenue teams at leading AI and enterprise software companies. The funding, led...

CaptivateIQ, a leading sales performance management solution, launched the next generation of its platform: combining incentive compensation management with sales planning capabilities into one,...