Advertising and Sales

Why Paid Search Advertising is Evolving: Understanding Google’s AI-First Approach

Paid search advertising is standing at a crossroads. What began as a discipline built on keywords, bid adjustments, and manual testing has been overtaken...

Advertising and Sales

Kyndryl & VML Partner to Shape the Future of Customer Experience

Kyndryl, the world’s largest provider of mission-critical IT services, and VML, a WPP global brand creative and digital transformation leader, unveiled a strategic partnership...

Advertising and Sales

Gracenote’s New AI-Powered MCP Server Poised to Revolutionize CTV Search & Discovery

Nielsen’s Gracenote division has unveiled the Gracenote Model Context Protocol (MCP) Server, a powerful new tool designed to enhance Connected TV (CTV) platform capabilities...

Advertising and Sales

SEO Optimizers Unveils AI SEO Services for AI & LLM Rankings

Agency introduces AI-focused optimization strategies for Google AI Overviews, ChatGPT, Claude, and generative search engines. As Google, OpenAI, Perplexity, and other platforms race toward AI-generated...

Advertising and Sales

Fullcast Expands Capabilities with Atrium Acquisition

This acquisition brings together two industry leaders to create a comprehensive, AI-powered product suite that manages the entire revenue lifecycle, from planning and territory...

Advertising and Sales

Jobber Unveils AI Receptionist for Calls & Texts in Home Services

Jobber, a leading provider of home service management software, announced the general availability of Receptionist, an AI-powered virtual assistant built to ensure busy home...

Advertising and Sales

Dealops Secures $7M to Drive Pricing in the AI Era

Dealops announces its $7 million fundraise to build the pricing and quoting infrastructure for modern revenue teams at leading AI and enterprise software companies. The funding, led...

Advertising and Sales

CaptivateIQ Merges Sales Planning & Incentives with AI Platform

CaptivateIQ, a leading sales performance management solution, launched the next generation of its platform: combining incentive compensation management with sales planning capabilities into one,...

Advertising and Sales

Imparta Unveils Fully Agentic AI Sales Enablement Platform

Imparta has just released a fully agentic version of its award-winning i-Coach® AI system, delivering enablement at enterprise scale, to make every seller a top performer. ...

Advertising and Sales

Conexiom Names Darren Bonnstetter as CEO to Drive AI Innovation

Conexiom, the leader in AI-powered order automation and performance optimization for manufacturers and distributors, announced the appointment of Darren Bonnstetter as Chief Executive Officer. He...