Rithum strengthens AI capabilities with acquisition of Cadeera
Rithum utilizes AI to better optimize delivery operations, costs, and platforms for its customers. With the acquisition of Cadeera, Rithum gains a multi-modal AI platform that combines the latest advances in computer vision, language processing, and machine learning to power applications including product onboarding, search, and discovery.
It bolsters Rithum’s ability to power positive business outcomes for its customers, including reduced costs and operational efficiency to enable better consumer experiences.
“We’re excited to welcome the Cadeera team to Rithum. With this new platform, AI will accelerate Rithum’s disruption of commerce by automating a number of processes across the e-commerce lifecycle – enabling retailers and brands to meaningfully reduce operating expenses and increase speed-to-site for new products,” said Aarthi Ramamurthy, Chief Technology and Product Officer at Rithum. “This is just the beginning for us. We will continue to invest in this area significantly to infuse AI across our entire platform, equipping brands and retailers with the tools they need to grow their businesses.”
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Rithum™ is the industry’s most influential and trusted commerce network, helping brands, suppliers, and retailers work together to deliver connected e-commerce experiences. The Rithum platform helps brands and retailers accelerate growth, optimize operations across channels, scale product offerings and enhance margins. Using our commerce, marketing, and delivery solutions, our customers create optimized consumer shopping journeys from beginning to end. More than 40,000 companies trust Rithum to grow their business across hundreds of channels, representing over $50 billion in annual GMV. Rithum is the heartbeat of commerce.
SOURCE: BusinessWire
