Framer—the design-first web development platform trusted by innovative brands including Perplexity, Miro, and Superhuman—announced the release of a powerful new suite of AI-powered tools. Designed in close collaboration with its global design community, these features streamline the website creation process from ideation to execution, enabling users to craft visually compelling and performance-optimized websites faster than ever before.
“We’ve been building a best-in-class web design platform, taking into account customer feedback on how AI can support productivity without taking away the ‘magic’ of building a site,” said Koen Bok, CEO and Founder, Framer. “We’re simplifying the journey from concept to live site, so ideas can take center stage.”
The new capabilities address key pain points in the web design workflow, combining intelligent automation with customization to enhance creativity and efficiency.
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The rollout includes four core updates, with two powered by AI:
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Wireframer – A smart layout assistant that enables users to create tailored webpage structures simply by prompting. It’s ideal for jumpstarting projects quickly while maintaining full control to adjust and refine layouts through an integrated chat interface.
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Workshop – Framer’s AI coding companion introduces “vibe-coding,” a unique approach to component generation. It adapts to a website’s existing design language—including fonts, colors, and layout—while optimizing performance and memory usage in the background.
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Vector – A comprehensive suite of vector drawing and icon creation tools built directly into Framer. This allows users to animate, customize, and export vector graphics seamlessly, and even combine them into reusable icon kits.
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Advanced Analytics – A robust analytics module that delivers clear, actionable insights. Users can set up performance metrics and run A/B tests within minutes—empowering data-driven design decisions.
With these updates, Framer continues to position itself as a go-to solution for designers seeking to build responsive, high-quality websites—without needing to write code.
Unlike many platforms that restrict early access to new features, Framer is making Wireframer, Workshop, and Vector immediately available to all users. Enterprise customers also gain instant access to the new Advanced Analytics tools.
Whether you’re a seasoned designer or building your first site, Framer’s latest innovations remove friction from the creative process—making it easier than ever to turn bold ideas into beautiful, functional web experiences.
