Tuesday, November 5, 2024

Marks & Spencer Selects SymphonyAI Retail CPG for AI-Based Store Intelligence To Transform Customer Experience and Store Operations Efficiency

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Innovative computer vision-based solution will help leading U.K. retailer improve planogram compliance and on-shelf availability

SymphonyAI Retail CPG, a SymphonyAI vertical, announced it has been selected by U.K. High Street retailer Marks & Spencer (M&S) for computer-vision and AI-based SymphonyAI Store Intelligence capabilities across more than 500 stores.

Through SymphonyAI Store Intelligence, M&S will deploy AI-based technology on handheld devices that compares images captured of products in stores to store-specific planograms, providing an instant view of compliance on store shelves. The comprehensive real-time insights generated by SymphonyAI Store Intelligence creates a connected-store environment, giving store colleagues prioritized tasks to quickly bring shelves into full planogram compliance.

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Rob Barnes, Chief Technology Officer, M&S said: “As we reshape M&S for growth, we’re investing in technology that will create greater efficiencies and a more connected in-store experience for our customers. Through our partnership with SymphonyAI Retail CPG, our colleagues will be able to leverage AI-based technology to help them deliver an exceptional service to our customers.”

“We are honored M&S selected SymphonyAI to help raise the bar in delighting customers, and we look forward to benefiting M&S customers and store colleagues with the transformative power of our AI-based store intelligence,” said Sanjay Dhawan, CEO, SymphonyAI. “This is a powerful example of how an innovative retailer can continue to lead their market with industry-leading connected store technology from SymphonyAI Retail CPG.”

SOURCE: BusinessWire

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