Martech

Martech

Accenture Launches Specialized Services to Help Companies Customize and Manage Foundation Models

Accenture unveiled a comprehensive set of new services designed to help companies customize and scale the value of generative AI. “Generative AI is accelerating reinvention...

Marketing and Analytics

Jasper Launches Partnership Program for Marketing Agencies Transforming Their Services in an Age of AI

The new program is purpose-built to incorporate AI functionality into marketing workflows, removing the barrier to experimentation and disrupting the traditional hours-based model with...

Marketing and Analytics

FunnL (a movingDneedle Pvt Ltd Company) Announces Appointment of Shashi Vadana Reddy as Global Head of Marketing

FunnL (a movingDneedle Pvt Ltd Company), a leading provider of B2B sales outsourcing and lead generation and engagement SaaS tools, announced the appointment of Ms Shashi...

Martech

Wondershare Edraw Empowers Users with Major Upgrades for EdrawMax and EdrawMind

Wondershare Edraw, a prominent market leader in the field of mind mapping and diagramming tools, is excited to announce substantial user experience enhancements for...

Marketing and Analytics

Amperity Achieves the New AWS Advertising and Marketing Technology Competency

Amperity, the AI-powered enterprise customer data platform (CDP) for consumer brands, announced that it has achieved the Amazon Web Services (AWS) Advertising and Marketing...

Marketing and Analytics

HUMAN Achieves the New AWS Advertising and Marketing Technology Competency

HUMAN Defense Platform ensures ad inventory offers complete fraud protection on AWS from start to finish reaching real humans across all media channels HUMAN Security, Inc.,...

Customer Experience

AI in Personalization: Are We Ready for the Next Digital Frontier?

AI is making waves in every corner of our lives, from finance to healthcare. It's not just about futuristic robots; AI is already at...

Customer Experience

The Ultimate Guide to Using AI in Customer Service

The AI market is projected to be worth nearly $2 trillion by 2030, with a growing focus on AI in customer service. Modern technology...

AI in Marketing: Are Machines Outsmarting Your Competition?

Life's all about change, right? Well, marketing's no exception. AI marketing, thanks to cool tools like ChatGPT, is shaking things up big time. It's...

Generative AI

EVERSANA to Use Adobe Firefly for Enterprise in Creative Development & Modular Content Production for Life Sciences Marketing

Adoption of Adobe generative AI capabilities to propel personalized content to patients, providers and payers across the brand lifecycle EVERSANA, a leading provider of commercial...

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