Amperity, the AI-powered enterprise customer data platform (CDP) for consumer brands, announced that it has achieved the Amazon Web Services (AWS) Advertising and Marketing Technology Competency in the category of Audience and Data Management. Achieving the AWS Advertising and Marketing Technology Competency recognizes Amperity for its expertise in providing...
HUMAN Defense Platform ensures ad inventory offers complete fraud protection on AWS from start to finish reaching real humans across all media channels
HUMAN Security, Inc., a digital fraud platform disrupting bot attacks, online fraud and abuse across the buyer's journey, announced that it has achieved the Amazon Web Services (AWS)...
Generative Marketing: GrowthLoop Furthers Industry Transformation with Google Cloud
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GrowthLoop, a Composable CDP, announced the release of a range of generative AI-enabled product enhancements built on Google Cloud. Now that GrowthLoop has helped solve customer data bottlenecks for marketing teams at companies like Mercari and Red Sox with a leading composable customer data platform (CDP), it has set out to solve the...
Life's all about change, right? Well, marketing's no exception. AI marketing, thanks to cool tools like ChatGPT, is shaking things up big time. It's not just a game-changer; it's your secret weapon.
With AI marketing, you blend tech magic with customer vibes, getting the lowdown on your customer journey and...
EVERSANA to Use Adobe Firefly for Enterprise in Creative Development & Modular Content Production for Life Sciences Marketing
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Adoption of Adobe generative AI capabilities to propel personalized content to patients, providers and payers across the brand lifecycle
EVERSANA, a leading provider of commercial services to the global life sciences industry, announced it has selected Adobe Firefly for Enterprise to transform its content supply chains with the power of generative...
CivicScience Solves Generative AI Trust Issue With Newest Consumer Insights Product
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CivicScience, the leader in real-time consumer insights, announced the release of a generative AI analytics assistant that uniquely solves trust issues surrounding this rapidly expanding technology, making it safe for use in critical business decisions.
"GenAI is transforming how corporate leaders get value from data, and the guardrails we've created...
Google Cloud Launches New Vertex AI Search Capabilities for Media and Entertainment Companies
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Vertex AI Search for media's recommendations capabilities are now generally available, helping to improve audience experiences
Google Cloud announced new Vertex AI Search capabilities that are purpose-built to help media and entertainment companies give audiences more personalized experiences. Recommendations are our first generally available capabilities, providing media companies with generative AI-powered...
Generative Marketing: GrowthLoop Furthers Industry Transformation with Google Cloud
AIT365 News Desk -
GrowthLoop, a Composable CDP, announced the release of a range of generative AI-enabled product enhancements built on Google Cloud. Now that GrowthLoop has helped solve customer data bottlenecks for marketing teams at companies like Mercari and Red Sox with a leading composable customer data platform (CDP), it has set out to solve the...
AI Startup BlastPoint Exceeds $8M Seed Funding to Accelerate Expansion of Customer Insights Solution
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Businesses Make Smart Decisions and Grow Revenue with BlastPoint’s Predictive Machine Learning Technology
BlastPoint, a minority-led AI consumer analytics trailblazer, surpasses $8 million in funding with the recent investment from Curql. The company will use the capital to accelerate its upward trajectory as the industry’s most personalizable and accurate customer insights...
Mention Me Customer Advocacy Intelligence Platform Now an SAP Endorsed App Available on SAP Store
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Mention Me announced that its Customer Advocacy Intelligence Platform is now an SAP Endorsed App, available for online purchase on SAP® Store. SAP Endorsed Apps are a category of solutions from SAP’s partner ecosystem that help customers become best-run, intelligent enterprises. Endorsed apps are meant to deliver value with...