Marketing and Analytics

Zeta Global and OpenAI Join Forces to Advance Answer-Driven Marketing with Athena by Zeta

At CES 2026, Zeta Global announced a landmark collaboration with OpenAI to supercharge Athena by Zeta™. The partnership moves AI from the "sidebar" of...

Marketing and Analytics

Gradial Secures $35M to Transform Enterprise Marketing with AI

Gradial, the enterprise software company defining agentic marketing operations, announced it has raised $35 million in Series B funding led by VMG Partners, with...

The AI Playbook for Marketing Automation 2.0

Marketing used to be simple. You set up a rule, built a sequence, and hoped for the best. Emails went out in batches. Ads...

Marketing and Analytics

OneMagnify Names Ravi Karumuru as President

Former Wipro executive joins to expand company's data-driven marketing and AI-powered technology capabilities globally OneMagnify, a global leader in advanced analytics, customer insights, and AI-powered...

Marketing and Analytics

Omnisend and Triple Whale Join Forces to Offer Unified Marketing Insights for Ecommerce Brands

The partnership between Omnisend, the email and SMS marketing platform, and Triple Whale, the AI-powered intelligence platform for consumer brands, integrates Omnisend's email and...

Marketing and Analytics

Previsible Acquires Improove US to Build Advanced AI SEO Firm

Previsible, the AI discovery agency helping enterprise marketing teams turn visibility into growth, announced its acquisition of Improove US, a global SEO firm founded...

Marketing and Analytics

Karbon Names Brooke Brockman as CMO to Drive Global Brand and AI

Veteran SaaS marketing leader joins Karbon to accelerate global expansion, strengthen customer advocacy, and advance the company’s leadership in AI-powered practice management Karbon, the global...

Marketing and Analytics

SearchStax Empowers Enterprises with Multi-Site Search Management for Governance and Marketing Agility

In a strategic move to elevate website search into a strategic marketing channel, SearchStax, Inc. has introduced its new “multi-site search management” capabilities under...

Marketing and Analytics

Palantir and Stagwell Partner to Shape the Future of Marketing

Palantir Technologies Inc. and Stagwell announced a groundbreaking partnership centered around an AI-driven platform for marketers that will bring the full power of data and AI...

Marketing and Analytics

Amplitude Unveils AI Visibility to Help Marketers Succeed in AI Search

New tool brings behavioral context into AI, unlocking faster insights, proactive recommendations, and better product outcomes Amplitude, the leading digital analytics platform, today announced the...