Reply announces the launch of AI Product Discovery , a real-time 3D product configurator powered by generative AI . The solution introduces a new mode of interaction with digital twins, which simplifies the understanding of the product and its variations, improving the overall product configuration experience.
AI Product Discovery, developed by Infinity Reply and Machine Learning Reply, specialized companies of the Reply group and focused on 3D content and special computing and AI, allows you to create very realistic real-time 3D representations of objects and environments thanks to Unreal Engine technology. Epic. Using generative AI, the configurator provides a digital assistant on top of the OpenAI large language model, but can also integrate with other large language models, interacting with and assisting the end user during configuration activities.
The AI Product Discovery configurator provides a seamless, intuitive and personalized experience . This tool uses a generative AI model that guides the user through configuration paths and offers precise and contextualized information on specific characteristics of each product or brand. In addition, it allows you to create patterns of materials and textures. Using voice, gestures or text commands, users can perfectly personalize the product in real time, with the possibility of modifying finishes, colors, materials and other options. Thanks to advanced real-time 3D technologies, users have control over product animations and better visualization of its features and movements.
Its versatile design means AI Product Discovery can adapt to different sectors, from automotive and retail to appliance manufacturing, offering 24-hour personalized support through physical and digital platforms.
SOURCE: BusinessWire
