Thursday, April 18, 2024

Approov, PreEmptive Partner For Comprehensive, Effective Mobile Security – Regardless of App Store – to Protect Mobile Ecosystem As EU DMA Takes Effect

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Approov, a leader in mobile application and API security, and PreEmptive, a pioneering force in application security, joined forces to provide comprehensive mobile application protection as the EU Digital Markets Act takes effect. The joint solution addresses the main challenges for mobile app security: protecting intellectual property and app shielding, as well as runtime threats to apps and the need for app attestation.

The EU DMA forces Google and Apple to allow side-loaded apps via alternative app stores which reduces the effectiveness of the security mechanisms provided by these vendors. For example, the theft of app intellectual property, creation of illegal copies of apps, and manipulation of apps at runtime are all harder for Google and Apple to prevent.

Ted Miracco, CEO of Approov, expressed enthusiasm for the collaboration, stating, “This partnership with PreEmptive represents an exciting opportunity for app developers to embrace the evolving digital marketplace. Together, we are paving the way for enhanced security solutions that thrive beyond the traditional confines of Google and Apple’s ecosystems, aligning with the EU’s vision for a more open and competitive app landscape as outlined in the Digital Markets Act.”

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PreEmptive and Approov have partnered to effectively protect app intellectual property and prevent runtime tampering through a straightforward, cross-platform solution to these challenges that are compatible with both iOS and Android. This effective and easy-to-deploy security solution for mobile apps seamlessly integrates with the CI/CD pipeline and SAST/DAST solutions, and is not dependent on Apple or Google. It includes:

  • Comprehensive shielding of Android and iOS mobile app code from reverse engineering and intellectual property theft.
  • Runtime app attestation to prevent cloned and copied apps.
  • Anti-tampering checks to detect client OS manipulation and the presence of emulators and hostile frameworks at runtime.
  • API and communications channel protection by using dynamic certificate pinning.
  • Dynamic API Key and certificate management to prevent API abuse.

There are fundamental security challenges with mobile apps: they can be reverse engineered, analyzed, cloned, modified, or copied, and the environments they run in can be hacked, rooted, instrumented, and manipulated to interfere with the operation of an app. Apple and Google provide only basic app protection and attestation, but these are limited and are dependent on features of the Apple App Store and on Google Play. Stronger security measures are needed.

Approov and PreEmptive address these challenges with a joint solution that works across all platforms and application types — independent of the app store employed to distribute apps. This means users can future-proof your application security while continuously monitoring for and preventing app and API abuse.

Under terms of the partnership:

  • Approov can resell Dotfuscator and JSDefender, and the PreEmptive mobile shielding products: PreEmptive DashO for Android, and Defender for iOS.
  • Approov provides an extended 90-day trial period of Approov RASP and runtime analytics to PreEmptive customers.

Joshua Lindstrom, VP of Global Sales at PreEmptive, adds, “By joining forces, PreEmptive Solutions and Approov are pioneering a best-in-class layered approach to mobile application security. Together, we’re not just protecting apps; we’re safeguarding IP, data, and the integrity of the mobile ecosystem.”

SOURCE: BusinessWire

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