InContext Solutions, the global leader in 3D simulation software for retail, and r4 Technologies, the pioneer of cross-enterprise AI, announce their partnership to create a brand-new hyperlocal merchandising SaaS AI offering for optimized assortment and arrangement at the store level.
“Traditionally, the approach to localized assortment, arrangement, and promotion execution haven’t allowed for accuracy or scalability,” said Rich Scamehorn, Chief Data Officer and Managing Director, AI at InContext Solutions. “InContext is thrilled to join forces with r4 to enable a cost-effective pathway to competitive advantage through operational precision.”
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The combined venture of r4’s revolutionary XEM® (Cross-Enterprise Management) AI software with InContext’s behavioral-data-driven approach to arrangement optimization positions brands to transform their approach to category management at a store-level, with greater precision, faster, at a lower total cost.
“Fragmentation of consumer markets and proliferation of niche products have made store-level assortment management a competitive requirement,” stated David Bradley, Vice-President of Solutions at r4, “We’re excited about our partnership with InContext and to incorporate our New AI technology to help grow revenue and boost efficiency overall.”
Source: PRNewswire
